Recent Posts

Brand Messaging: Why Your Company Needs it

Posted by Patrick Lynch on April 2, 2019

The tone and style of your brand’s message can make or break your company. No matter what you’re selling, your voice emulates company values and beliefs. Your messaging is your recognition. No matter what you are saying or where you are posting it, your customers will know it’s you.

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Topics: branding, messaging

How Inbound Marketing Campaigns Help Reach Your Target Audience

Posted by Patrick Lynch on February 22, 2019

What exactly is inbound marketing and why are businesses talking so much about it? With inbound marketing, the focus is on generating relevant content in order to attract more views while adding value to customer purchases. Ultimately, the goal is to attract those visitors to you, convert them into customers and exceed their expectations for the rest of their buying journey. So how exactly do you attract the right people? The main step is to identify your target audience, all thanks to the help of a strong inbound campaign.

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Topics: marketing, social media, inbound marketing

9 Advantages of Email Marketing

Posted by Patrick Lynch on January 28, 2019

Deciding where to invest your marketing dollars isn’t a decision you take lightly. Email marketing is a cost-effective solution that gives you the power to reach customers in a place most people visit every day — their inbox. With email marketing, your business can create deeper relationships with a wider audience at a fraction of the cost of traditional media.

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Topics: marketing, inbound marketing

The 4 Best HubSpot Integrations We Discovered at INBOUND18

Posted by Patrick Lynch on October 17, 2018

Every year, thousands of the world's top marketers gather in Boston for a week of application demos, continued learning sessions, engaging keynote speeches and networking! Beyond the networking opportunities one of my favorite things about INBOUND is being able to meet the people behind the integrations we use every day. For those already on the platform or the brave souls just looking to get started with HubSpot, there are plenty of ways to mix and match products to give you a leg up on your competition. In fact, there are over 206 applications that make up the HubSpot Ecosystem, users are often left baffled when tasked with creating their unique marketing stack. Luckily, we are here to simplify and get you started with our four favorite HubSpot Integrations from INBOUND18:

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Topics: inbound marketing

Highlights of the HubSpot Pipeline Generation Bootcamp: I'm a Lion, are You?

Posted by Patrick Lynch on August 15, 2018
When FZ Creative started our journey to becoming a HubSpot Agency Partner, we knew joining the ranks of other Agency Partners would propel us forward in offering affordable marketing systems for our clients.  About a year into my Inbound transformation my Channel Account Manager and I decided to crank it up a notch and apply for the exclusive ‘Pipeline Generation Bootcamp’ with employee #6 and sales legend, Dan Tyre.
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Topics: hubspot

Welcome to the Flood Zone!

FZ Creative is a full-service marketing agency based in Yardley, Pennsylvania. FZ caters to clients of all industries, but specifically in the Aviation, Finance, Architecture, Technology, and Local Business. FZ Creative’s services include but are not limited to Web Design & Development, Inbound Marketing, Search Engine Optimization, Print & Packaging Design, Social Media Management, Email Marketing, Video Production and everything in between!

If you are a small startup who needs a professional logo design, or an established company with a dated website that need a revamp, give us a call today!

 

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Recent Posts